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Internet Statistics - Winners and Losers for 2009 verses 2008.

Figures are based on daily hits - not unique visitors and refer to November.  Call us for more.
 
Comparison Websites Nov. 08 Nov. 09 Traffic
dooyoo.co.uk 150,000 175,000 UP
hotukdeals.com 28,000 42,000 UP
pricerunner.co.uk 35,000 36,000 UP
kelkoo.com 15,000 24,000 UP
mysupermarket.co.uk 6,000 12,000 UP
confused.com 6,000 10,000 UP
savebuckets.co.uk 5,000 8,000 UP
comparethemarket.com 2,500 7,000 UP
pricehoover.com 100 3,000 UP
ciao.co.uk 300,000 250,000 DOWN
pricegrabber.co.uk 50,000 42,000 DOWN
dealtime.co.uk 40,000 39,500 DOWN
moneysupermarket.com 50,000 30,000 DOWN
Shopzilla.co.uk 22,000 16,000 DOWN
GoCompare.com 6,500 6,000 DOWN
pricecomparison.co.uk 2,100 500 DOWN
       
Total 718,200 701,000 -17,200

Overall internet users used slightly less the comparison websites in 2009 compared to 2008, like for like month in
November. Many well known companies have dropped where others have gained ground like Price Hoover the
price comparison website.

Who would have thought that moneysupermarket had lost 40% of their visitors in November? Maybe that's why we are
all seeing all the advertising on TV with the Iranian actor comedian, Omid Djalili (Gladiator, Mummy) endorsing their
brand name, website and services.

It is obvious internet users in Britain are using more and more independent upcoming price comparison websites
rather than companies like ciao and shopzilla.

       
Search Engines Nov. 08 Nov. 09 Traffic
Google.com 130,000,000 145,000,000 UP
Yahoo.com 127,000,000 135,000,000 UP
Bing.com   54,000,000 UP
AOL.com 52,000,000 53,000,000 UP
Ask.com 28,000,000 48,000,000 UP
ebay.com 1,500,000 2,000,000 UP
Google.co.uk 1,100,000 1,200,000 UP
Ask.co.uk 2,000 7,000 UP
       
Total 339,602,000 438,207,000 98,605,000

What an impressive performance for the search engines, not just Google but every single search engine. If you are
reading this then you know you must contact us and get your website listed in the top rankings onto these search
engines via SEO e-marketing or via Google PPC campaigns.
       
Social Media Nov. 08 Nov. 09 Traffic
Facebook.com 50,000,000 130,000,000 UP
Youtube.com 61,000,000 85,000,000 UP
wikipedia.org 57,000,000 65,000,000 UP
Twitter.com 4,000,000 24,000,000 UP
blogger.com 25,000,000 31,000,000 UP
Linkedin.com 7,000,000 15,000,000 UP
       
Total 204,000,000 350,000,000 146,000,000

If you think the search engine did well, look at the social media. If you want to learn more about how to utilise
social media marketing do give us a call or drop us an email.
       
Video Games Nov. 08 Nov. 09 Traffic
Amazon.co.uk 560,000 580,000 UP
Play-asia.com 150,000 300,000 UP
renchi.com 20,000 35,000 UP
cdwow.com 9,000 22,000 UP
TheHut.com 4,000 15,000 UP
gamestock.co.uk 1,000 8,000 UP
Shopto.net 2,000 8,000 UP
gamesbasement.co.uk 150 7,000 UP
Play.com 52,500 45,000 DOWN
Game.co.uk 40,000 35,000 DOWN
sendit.com 10,000 7,000 DOWN
GameSeek.co.uk 9,000 6,000 DOWN
WoolworthsEntertainment.co.uk 8,000 6,000 DOWN
GamePlay.co.uk 7,000 5,000 DOWN
GameStation.co.uk 8,000 4,000 DOWN
Simplygames.com 8,000 4,000 DOWN
zavvi.co.uk 35,000 1,000 DOWN
       
Total 923,650 1,088,000 164,350

In the Video Game industry all the major players have lost ground verses the new and up coming independent
websites like Games Basement and Shopto.net which have done very well.
       
Reviews Nov. 08 Nov. 09 Traffic
gamespot.com 5,000,000 5,800,000 UP
xbox360.ign.com 800,000 850,000 UP
wii.ign.com 600,000 800,000 UP
ps3.ign.com 500,000 600,000 UP
tv.ign.com 150,000 250,000 UP
dvd.ign.com 80,000 82,000 UP
incgamers.com 48,000 110,000 UP
n-europe.com 6,000 6,000 UP
thesixthaxis.com 5,000 25,000 UP
oxcgn.com 200 6,000 UP
ign.com 6,100,000 6,000,000 DOWN
cheats.ign.com 2,200,000 1,700,000 DOWN
gamezone.com 605,000 598,000 DOWN
mofunzone.com 480,000 400,000 DOWN
movies.ign.com 410,000 398,000 DOWN
ps2.ign.com 350,000 200,000 DOWN
digitalspy.co.uk 240,000 200,000 DOWN
stars.ign.com 200,000 150,000 DOWN
maxconsole.net 100,000 50,000 DOWN
comics.ign.com 100,000 90,000 DOWN
gameboy.ign.com 50,000 40,000 DOWN
gamona.de 9,000 4,000 DOWN
britishgaming.co.uk 6,000 4,000 DOWN
onpsx.net 50 50 DOWN
       
Total 18,039,250 18,363,050 323,800

Some review websites have done well where others have down bad. Credibility is playing a major role here, where
internet users are forming there own opinion about internet companies rather than reading other people's reviews,
possibly thinking if the reviews are they for real?
       
Insurance Companies Nov. 08 Nov. 09 Traffic
LV.com 7,000 14,000 UP
churchill.com 4,000 8,000 UP
swiftcover.com 1,200 2,000 UP
directline.com 6,000 5,000 DOWN
aviva.com 10,000 4,000 DOWN
       
Total 28,200 33,000 4,800
       
Supermarkets Nov. 08 Nov. 09 Traffic
marksandspencer.com 50,000 65,000 UP
ASDA.com 18,000 32,000 UP
Sainsburys.co.uk 20,000 27,000 UP
Waitrose.com 20,000 25,000 UP
ocado.com 6,000 7,500 UP
morrisons.co.uk 5,500 7,000 UP
somerfield.co.uk 700 1,500 UP
Tesco.com 125,000 85,000 DOWN
       
Total 195,200 185,000 -10,200

Other than Tesco, which are getting "penalised" by the British public, most supermarkets online are doing very well.
My wife and I too have used Tesco online several times and they just keep getting it wrong. They need to get their
act together if they want a share of the Internet Market. Or do they?
       
Retail Shops Nov. 08 Nov. 09 Traffic
johnlewis.com 55,000 60,000 UP
Boots.com 30,000 58,000 UP
toysrus.co.uk 40,000 50,000 UP
Next.co.uk 20,000 30,000 UP
ebuyer.com 19,000 22,000 UP
selfridges.com 5,000 10,000 UP
diy.com 160,000 135,000 DOWN
Argos.co.uk 75,000 74,000 DOWN
Currys.co.uk 22,000 19,000 DOWN
mothercare.com 18,000 16,000 DOWN
comet.co.uk 25,000 15,000 DOWN
screwfix.com 19,000 14,000 DOWN
pcworld.co.uk 45,000 12,000 DOWN
homebase.co.uk 14,000 10,000 DOWN
blockbuster.co.uk 25,000 10,000 DOWN
dabs.com 16,000 7,000 DOWN
dixons.co.uk 9,500 7,500 DOWN
wickes.co.uk 6,500 5,500 DOWN
laskys.com 7,000 2,000 DOWN
coopelectricalshop.co.uk 35,000 1,000 DOWN
       
Total 646,000 558,000 -88,000

This could be the end of several high street retailers like PC World and Dixons? You heard it here first at
Whitehatworks.com - the trend? Internet users are leaving the high street and turning to Internet based companies.
       
Affiliates Nov. 08 Nov. 09 Traffic
affiliatewindow.com 18,000 20,000 UP
Tradedoubler.com 7,000,000 4,000,000 DOWN
cj.com 1,100,000 1,000,000 DOWN
buy.at 60,000 35,000 DOWN
       
Total 8,178,000 5,055,000 -3,123,000
       
Holiday Websites Nov. 08 Nov. 09 Traffic
easyjet.com 50,000 85,000 UP
bmibaby.com 5,000 6,000 UP
lastminute.com 250,000 220,000 DOWN
ryanair.com 125,000 100,000 DOWN
expedia.co.uk 55,000 52,000 DOWN
travelodge.co.uk 12,000 11,000 DOWN
travelsupermarket.com 10,500 10,000 DOWN
thomascook 9,000 8,000 DOWN
monarch.co.uk 2,500 2,000 DOWN
holidaysplease.co.uk 1,000 400 DOWN
       
Total 520,000 494,400 -25,600

Apart from easyjet and bmibaby all other holiday and travel related companies are suffering. The recession has its
victims and that is luxury holidays abroad. Most British are staying home and going on caravan holiday?
       
News Nov. 08 Nov. 09 Traffic
news.yahoo.com 31,500,000 32,000,000 UP
news.google.com 13,000,000 17,000,000 UP
dailymail.co.uk 3,200,000 4,000,000 UP
telegraph.co.uk 3,200,000 3,300,000 UP
thesun.co.uk 1,200,000 1,500,000 UP
independent.co.uk 750,000 1,000,000 UP
mirror.co.uk 300,000 600,000 UP
news.sky.com 250,000 450,000 UP
channel4.com 310,000 380,000 UP
news.google.co.uk 45,000 48,000 UP
news.bbc.co.uk 5,300,000 5,200,000 DOWN
timesonline.co.uk 2,900,000 1,500,000 DOWN
       
Total 61,955,000 66,978,000 5,023,000

Wow what a thirst for online news. Forget the traditional newspapers, when you can get the news in seconds and
not the day after. Real-time news is the latest trend and we are all seeking it.
       
Various Websites Nov. 08 Nov. 09 Traffic
tightsplease.co.uk 6,000 7,000 UP
moonpig.com 4,500 5,500 UP
betterbathrooms.com 1,000 4,500 UP
bathroomcity.co.uk 1,800 3,900 UP
bathstore.com 200 350 UP
ideal-standard.co.uk 50 250 UP
alibaba.com 4,000,000 3,400,000 DOWN
iwantoneofthose.com 50,000 35,000 DOWN
mytights.com 14,000 11,000 DOWN
plumbworld.co.uk 5,500 2,500 DOWN
victoriaplumb.com 1,000 950 DOWN
bellabathrooms.co.uk 2,000 800 DOWN
bathroomevolution.co.uk 500 200 DOWN
boundarybathrooms.co.uk 1,500 50 DOWN
       
Total 4,088,050 3,470,000 -618,050

Some winners and some losers. Many factors can effect a business, specially went it is online. One thing for sure,
getting your website right, ranking on the SERPS, customer journey and sale conversions are all so important.

more news articles

 
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